AMAZON FLEX
Below are three projects that capture the span of my continuing work for Amazon Flex.
US Blog
In parallel with my work on the larger Amazon Flex brand, I have had the opportunity to work as a contributing writer, consultant, and key voice in the creation and curation of the Amazon Flex Blog US.
My main responsibilities center around transforming email messaging into longer-form blog content, crafting delivery partner profiles, and creating brand standards that will carry over into Amazon Flex’s vast international market.
Here are a few examples of my work:
Copywriter: Kathleen Goodwin
Art Direction/Design: Mackenzie Schmitt
Email & Debit Card Campaigns
Since February 2022, I am contributing writer and consultant for Amazon Flex wider brand. Working with the Amazon team, I have helped craft email messaging around the Amazon Flex Debit Card, including overall benefits and limited-time offerings, new app features and updates, and ways for delivery partners to maximize the rewards process. Navigating all the legal, organizational, and financial information has been a bit of a creative challenge, but it continues to push me to innovate and streamline my work.
Copywriting: Kathleen Goodwin
Art Direction/Design: Mackenzie Schmitt
“Thank You Delivery Partners” Video
In conjunction with the newly introduced “Alexa, Thank my driver” feature, Amazon Flex wanted to create a special thank you honoring the amazing delivery partners across the globe. Because, when you deliver packages with Amazon, you give customers back time. Time to connect. To relax. To learn. To unwind. See for yourself.
Copywriter: Kathleen Goodwin
Art Direction/Design: Mackenzie Schmitt
Animation Partner: Erik Holman - Black Box Visual